Nike x Foot Locker Casting | Community Athletes in Action

Footlocker casting, a room full of energy and a crew of young community members ready to bring their best to a community shoot. This was about turning passion into opportunity and showing what happens when community comes first.

Why?
Breaking into industries like media sports and creative production can feel like stepping into the unknown without a map. At TSP we create real opportunities that build skills confidence and connections to help young people find their way.

How?
The Spartan Project teamed up with GENERATION works to provide hands-on experience across casting coordinating and on-set roles focusing on:

• Building industry skills through real-world experience
• Creating pathways into media sports and creative production careers
• Providing paid opportunities that value community talent

What was the point?

By the numbers:

• 10+ young people involved in the shoot
• 100% of the crew paid for their work
• Every participant left with unreleased Nike x Foot Locker gear as a bonus

By the moments:
“Ive never been on a set like this before, this is mad.” — Community member

Who was involved?
Shout out to the GENERATION works crew and Nike x Foot Locker for believing in community talent and giving young creatives a platform to shine.

So, what’s next?
We’re committed to creating more paid real-world opportunities for young people to grow build and prove that community-driven projects open doors beyond the expected.